What Sets Us Apart

At Cranford Orthodontics, an unparalleled reputation for excellence is supported by state-of-the-art techniques. Dr. Stanley Gersch is one of the most respected experts in his field and he is proud to work alongside his son, Dr. Scott Gersch, a Diplomate of the American Board of Orthodontics, in their state-of-the-art practice in Cranford, NJ. We are proud to have received so many honors and to set the gold standards in treatment and care, having repeatedly been named New Jersey Monthly’s Top Dentists/Orthodontists as well as NJ Family Top Kids’ Docs.

As the trusted authorities for leading-edge orthodontics, our practice invests the time and resources necessary to offer the best in modern orthodontic care. We collaborate with our patients to develop a treatment plan that suits their needs and gets them excellent results with the picture-perfect, confident smiles they deserve.

Our goal is to make your orthodontic experience a positive one in our personalized, family friendly, relaxed and high-tech professional atmosphere. We make it a point to always run on time for appointments because we know how busy you are! We have evening and Saturday appointments available, work with almost all insurance companies (and will submit the paperwork for you), have fully renovated high-tech offices, and are always “on-call” and available 24 hours a day for the rare emergency.  We invite you to call or email us for your complimentary new patient exam and to see why we are the premier practice for orthodontics in the area. 

Our Mission Statement

At Cranford Orthodontics, it is our mission to provide the very best orthodontic and personal experience to every adult, adolescent, and child.

We are committed to creating healthy beautiful smiles in an enjoyable, caring, and energetic atmosphere, while placing an emphasis on meticulous service and quality care for our entire orthodontic family.

We consistently strive to provide the finest and most technologically advanced orthodontic care to each person we serve. We consider it to be an honor and a privilege to treat our patients and their families with love, compassion, and ultimate respect. We truly enjoy what we do — creating generations of spectacular smiles!

We welcome you to our family.